06.18.09

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Next week on Wednesday June 24th, the official Bike to Work day here in Colorado, Denver-based advertising agency Cactus (for whom I work as an Art Director) is throwing its inaugural Bike From Work Bash . I can personally guarantee a seriously kick ass throwdown the likes of which will be stuff of legend forever recorded in the mythical annals of Denver lore. You have to seize any available opportunity to use the word ‘annals’.

There will be Illegal Pete’s burritos, Breckenridge beer, Amp energy drinks (and Amp Energy girls), a live DJ (my good friend Tom Metz), bike stunts by Yellow Designs, bike valet service from Bike Denver along with security provided by the Denver Roller Dolls. I also designed the materials for the event, although it was a collective effort with my Creative Director Norm Shearer, Art Director Matt Chiabotti and Copywriter Lee Perlman (he’s the crazy guy in the helmet in the video above). Consequently, Indyink will have have larger 2-color screenprinted Bike from Work posters available at the event as well. As far of the event overall is involved, it was a big team of us at Cactus who put our heads together to pull this off and we poured the love in all the way to the top.

There will be also be a ‘Revenge of the Nerds-style’ tricycle relay race. The race is being hosted by Ad2 Denver and will benefit Wish for Wheels, a non-profit organization dedicated to supplying bikes for kindergarten students. Relay teams will consist of 5 members and the cost per entry is $100. There will be prizes given to teams with the most creative uniforms and tricycles. Maybe a team of luchadores?

You really can’t miss. There is going to be stunts, food, drinks, pretty people, money going to charity and you can rub elbows with the local creative and advertising people. I will be there for the duration of the party helping set up and break down (I am in it to win it). So, if we have yet to meet, stop by and say hello. It’s going to be a lot of fun.

The mayor said he wasn’t coming but that’s just an added reason to turn the volume all the way up to 11. Especially after turning down the best invitation ever.

written by Christopher | tags: , , , ,