Yes, that is the name. The official name Haley Fiege uses for her personal work while working as an Art Director for MacLaren McCann as an Interactive Art Director. In my humble opnion, Hurry Up And Die is the standout in her body of work. The broadcast work at Hurry Up And Die is fan-friggin-tastic in its own right and every bit as awesome as The Kingdom of Awesome. Is is possible to be more awesome than an entire Kingdom of Awesome? I don’t know, I guess its semantics at that point.
Comments Off on Best 2008 Superbowl AdsAdvertising
Well my verdict is in. Quite a game by the way even though I am the world’s worst sports fan. I am a nerdy artist to the core, so I watch football about once a year and that is usually the superbowl, since naturally being in advertising, I like to watch the ads. Anyway, my favorite by far this year was the talking eTrade baby. There were two separate eTrade baby spots, but the one where the kid pukes was the funniest. A close second was Tide’s talking stain spot. You can watch that spot as the second one down but there is a little plug at the beginning for a contest Tide is running. Stick around for the spot though because it is pretty damned funny. The last would be the FedEx giant carrier pigeons spot. The premise was pretty lame, but it did have some good moments, and you’ve got to give credit where it is due for special effects. You can watch that video here, on MySpace but consider yourself forewarned, it loads very slow. The spot starts off a little slow, but you forgive it in the end after giant carrier pigeon havoc breaks out on the street.
Comments Off on PS3: Meet The EntertainersAdvertising
Here is PS3’s latest ‘Meet the Entertainers’ courtesy of The Mill, directed by Biscuit’s Noam Murro. I worked with director Jim Hoskins at Biscuit for my Cecil the Seal Spot. They are capable of producing some pretty amazing material for Broadcast and this spot is no exception. Wow, what I wouldn’t give to work on a production that elaborate. Someday, someday soon.
Wow, I can’t believe I haven’t seen this before but a friend sent this to me today and I was highly entertained. It is a great source of inspiration for those of us in the ad business who enjoy inserting humor as well. The site ‘Very Funny Ads‘ features funny T.V. spots from around the world including spots declared ‘too racy’ to run on American television. Those are probably spots that have things like boobs in them instead of bullets.
My Creative Director and all around diplomatic nice guy Norm Shearer has granted an interview with the local ad-speak blog, The Denver Egotist. He speaks about our elusive Ad Agency, Cactus. He also talks a lot about his personal philosophy on managing a creative team, which was enlightening to me on a personal note. We are a rough and tumble, super-determined crowd at Cactus and Norm often finds himself in the middle of the rumble. It’s a special kind of chemistry that keeps us all going and a unique brand of glue that holds us together. Each of us is, in no uncertain way, our own individual, and that goes from account side all the way up through creative. The thing that keeps us together is the respect we have for each other. We often agree to disagree. We also measure our success by the end result we achieve for our clients, not our shelf of awards. A lot of people find that hard to believe and think they smell something disengenuine but that is the truth. It is really the only ultimate way to achieve job satisfaction in our industry and that may not seem important right out of school, but it sure as hell becomes important after a few years of practice. Of course you always insert a certain amount of your own agenda and if you do receive recognition from your peers, you won’t turn it down, but client’s could care less if you win some award they have never heard of. They want to see the line move on the graph in an upward trend. We really get in there with them too because good advertising stems from good strategy and it is pretty damn hard to move the needle without weaving them together.
Norm addresses all of these issues and more. So, if you want to know more about what is going on at my day job, head over to the Egotist and check it out.
