An Australian Ad Agency has paired with Radiohead to create a video about raising awareness toward free trade, human trafficking and child labor. It’s a brutally simple but amazingly effective concept that is sadly also very very true. Things like this are going on around the world every day and for what? Are lifestyles come at too much of a cost. They just aren’t sustainable and to see something like this is heartbreaking.
It’s definitely food for thought in an age of rampantly destructive consumption.
Full Credits for the video here:
Client: MTV Exit Foundation,
Agency: colman rasic carrasco
Creative: Rebecca Carrasco,
Agency Producer: Rene Shalala
Production Company: Revolver
Director: Steve Rogers
Executive Producer: Michael Ritchie
Producer: Georgina Wilson
Editor: Alexandre Di Francheschi
Cinematographer: John Seale