04.08.08

Pike Place

You might’ve heard, you might not have, but Starbucks officially started brewing their Pike Place Roast today. They had a “come get some for free” tasting today, but if you missed it, go buy yourself a cup. I wouldn’t normally suggest anyone go buy coffee from Starbucks, but Pike Place is a fine brew and more importantly, is easy on the wallet.

See, Starbucks is having a little trouble due to the dwindling economy and due to a case of over saturating the world with Starbucks locations, but they’re attempting to reinvent the cup of coffee, the same way they did back in 1971. A bit retro and a bit competitive (McDonald’s & Dunkin Donuts are becoming their top competition) Starbucks is bringing things back to basics, literally. Not only are they launching a new cup o’ joe, but they’re cup branding has reverted to their original logo. Gone is the green and black logo that everyone knows, and back is the brown and white logo with the old fashion mermaid. See for yourself on the Pike Place website or at a store near you.

I, in no way, am a proponent of the $5 cup of coffee, but I had two cups (one was on the house) of Pike Place today and it’s a damn good cup of coffee, especially at the competitive price of just about $1.50. If you’re really nice to barrista or just ask politely for a taste, you’ll probably be able to score a small cup on the house.

There’s a chance I’m just buying into the hype of this, but I honestly enjoyed the cup of coffee. Comment and leave your thoughts after you try some for yourself.

written by Adam Lorber | tags: ,